District 5 Community Engagement

27th Avenue To Do List

Draft: 5/21/2019

VISION: 

An active, safe, and welcoming community with vibrant retail and sustainable housing

Goal 1: Increase curb appeal along 27th Avenue through corridor beautification

• Strategy 1: Encourage well-lit pedestrian connections to business entryways throughout the 27th Avenue Corridor.
• Strategy 2: Encourage high quality landscape and streetscape treatments along 27th Avenue, such as signage, facade improvements, and landscaping to create a safe and welcoming pedestrian environment.

Goal 2: Create a vibrant and connected commercial corridor that serves nearby neighborhoods

• Strategy 1: Encourage safe, frequent, and shaded pedestrian crossings between neighborhoods, commercial retail, and restaurant land uses.
• Strategy 2: Encourage the development of gathering spaces throughout the 27th Avenue corridor.
• Strategy 3:  Partner with 19North on projects, programs, and initiatives to build synergies amongst the two commercial corridors and with the planned redevelopment of Metrocenter.
• Strategy 4: Facilitate coordination between businesses through the North Ocotillo Business Alliance and the D27 Business Alliance for their respective target areas and encourage collaboration amongst the two groups.

Goal 3: Communicate and advocate for high quality development and reinvestment

• Strategy 1: Develop a Neighborhood Identity that includes the Canyon Corridor as an International District.
• Strategy 2: Establish a marketing plan and strategy to engage partner organizations on meaningful projects.
• Strategy 3: Promote and leverage available tools, programs, and incentives to advance the vision for a vibrant 27th Avenue.
• Strategy 4: Continue implementing the recommendations contained in the VIP Coalition Action Plan assembled by the Neighborhood Services Department.